Connecting Success With Contactless
It’s been nearly a year since each of the big three credit card providers rolled out their own contactless payment version and since the going has been unexpectedly good, it’s probably time to ask what’s next on their agenda. A lot, as it turns out, from different form factors, including watches, to use of mobile phones as a payment medium, to tapping and going your way through the New York Metro turnstile. Cr80news.com reports:
While the original credit cards capitalized on a "buy now, pay later, sometimes much later" philosophy, contactless cards are going after cash. While contactless won’t spell the end of coins and dollar bills–at least in the foreseeable future– it is tying in with what appears to be the consumer’s desire to carry less currency. A recent survey commissioned by MasterCard shows that growing numbers of U. S. consumers are using less cash in favor of alternate payment methods, such as credit and debit cards.
Read more: One year after nationwide launches, big three U.S. payment card brands remain bullish on contactless
CellphoneSavant
August 24th, 2006 at 10:18 am
Great article. I am new to your blog and I really like what I see. I can’t wait to see future work.